Is Amway a Complete Scam or a Respectable Company?
Amway Scam - reality or complete garbage? So, exactly what made you click on the link to this article? Are you looking for dirt on Amway or are you a defensive Amway distributor seeking to protect you precious business? Let's delve into the phenomenon known as Amway and answer the question Amway Scam - Reality or Hype?
Amway is certainly not the new kid on the block. The company has held it's place in business since 1959, created by Jan Van Andel and Richard DeVos. At the end of 2009, Amway and the family of businesses under Alticor reported $8.4 billion in sales. Forbes reported Amway among the largest private companies in the United States, and Deloitte ranked it as one of the biggest retailers in the world. Pretty good, right?
Amway is a very profitable and highly regarded business in the network marketing field. The Amway products are outstanding and they're supported by a money-back guarantee. Amway scam or opportunity? Let's look at the facts.
You're Invited to a Business Opportunity Meeting.
This is how most people learn about the Amway opportunity. The name "Amway" is rarely stated. The goal is to get you to a gathering where you are introduced to the products and the opportunity to make a lot of income. Amway is a MLM company - Multi-Level Marketing. This refers to the marketing structure that is designed to compensate a seller for their personal sales, as well as the sales of those that they bring into the business. Amway is not a pyramid scam, although you may hear it referred to as an mlm scam - thus the term "Amway scam" is referred to.
The Amway opportunity is usually pitched as a "win-win" program whereby men and women believe that they simply can't lose. If it truly were that easy, finding customers and business associates would not be that difficult. There is no real Amway scam, however, there are three things that could possibly be misleading.
3 Things That Could Deceive a Newbie.
1. It'll be easy.
You will hear that generating product sales is simple since you can turn to your friends, family and acquaintances to sell your products. That's a bunch of hogwash though. While family and friends are usually happy to assist in the beginning, they'll get sick and tired of being pushed into continuously purchasing from you. These old and obsolete advertising models do not work anymore. Nobody wants to bother their family and friends. If you wish to be successful as an Amway rep then you will want to learn how to use the internet to promote your business. You need to uncover qualified prospects who are interested in your opportunity.
2. You can fit this business into your free time and work on it only a few hours a week.
To create a real income in Amway, you'll have to work more than just a few hours per week. There are other factors you need to consider too. As an example, what are your sales and personality skills? Are you a people person? Do you make new friends easily? Are you going to have to spend time getting sales coaching and acquiring that set of skills? The truth is that it's extremely difficult to succeed as an Amway distributor using the enterprize model that they now have in place. Remember that old marketing techniques just don't work anymore.
3. Amway provides the best way to be your own boss and gain true independence.
This is totally not true. In truth, IBOs (Independent Business Owners) are not exactly entrepreneurs. They do not have 100% control. There is a hierarchy and the orders still come from the top. However, if "true independence" is not important to you, then this is a moot point.
The truth is that there's no Amway scam. It is a good solid and reputable company that has stood the test of time. The issue that Amway encounters though is that their distributors are dropping like flies due to internet marketing companies that are scooping up their distributors in droves. Why are they losing so many distributors?
Amway distributors are sick and tired of facing rejection from pounding their family and friends and cold contacting people at malls and gas stations. These internet marketing companies are teaching their distributors how to make significant incomes from home using targeted internet marketing techniques such as social media marketing, search engine optimization techniques, blogging, and every other form of marketing on the internet.
The reason why this model is much more attractive than Amway's is because you're dealing with qualified prospects rather than being an MLM pusher. The key is to attract qualified prospects into your business if you want to be successful in any multi-level marketing company.
About the Author
Whenever you hear the terms Amway Global Scam do you you feel it? Come on get real. They are a legitimate organization which has stood the test of time in the network marketing industry. The phrase Amway Scam is a bunch of complete hogwash.