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The Pros and Cons of Web Conferencing

Author: SimoneJohansen

If you're pondering new solutions for your company, are probably attempting to weigh the pros and cons of web conferencing. This new technology can revolutionize the way you do business. But you need to weigh your choices very carefully before you jump and make any selections.

Save Money

One of the big strengths of web conferencing is you save a huge amount of money on business travel. Businesses have had to pay out a lot of money on travel expenses. Although nobody was thrilled over it, this was just the price of doing business. Companies were forced to pay the cost of airfare for staff to travel to meetings, to pitch ideas to new clients and existing clients, and for training as well.

But the charges did not stop at airfare. Employees must also have transportation from the airport to the meeting site. So cab fare or rental cars were also a cost companies covered. If the meetings ran late or the schedule with the airlines didn't offer a flight that same day, then employees must have hotel accommodations.

All these costs add up. But with web conferencing, you won't need to lay out money for these expenses.

Boost Productivity

Your employees are going to be much more effective when they do not need to jet across the country to conduct business. When you're sleeping in your own bed at night and keeping your schedule as opposed to being forced to adapt to new scenery, you feel much better. You rest better when you go home each night to your family. All of that adds up to being more useful. Furthermore, there is no time lost traveling. Travel time is time out of the office. Most people do not get a lot of work done in airports or on a plane.

More flexibility means more opportunities

Now that you do not have to travel to meet with new customers-or existing customers-you can take advantage of even more opportunities. Consider this: instead of having to stretch out meetings over the course of a week because you have to get your employee back in town and grant them some time to rest between trips, you can schedule two meetings in a day.

Downside?

The downside of web conferencing may be the possible relationships with your clients. Possibly you have some clients who miss that more personal face-time. And you could have a few customers who are just resistant to losing that face-to-face time.

Nevertheless, you could make sure that you are taking a little extra time during the web conference to ask about their families, hobbies, etc. You can take other opportunities to maintain your relationships with clients. Most clients will welcome the chance to save time with web conferencing.

Pros:

Save money on travel
Increase employee productivity
Increase your reach for meetings


Cons:

Possible decrease in relationship-building with clients
Some clients may be resistant to losing face-to-face contact

The verdict? Overall, web conferencing is a great chance to save time and money. Hesitant customers will likely come around when they see how useful web conferencing is.

About the Author

Now that you have learned about the pros and cons of web conferencing, read how your company could be more profitable by using web conferencing.